Upromise : Buy groceries. Save for college.

Get 1% to 5% back when you buy your favorite products from great brands, such as Coca-Cola®, Tide® and many more. Simply register your Winn-Dixie Customer Reward Card and start saving for college every time you shop at Winn-Dixie!

Start early, save more. With Upromise, the college savings keep coming, day after day, year after year. And the sooner you open a Upromise account, the more you could save for college. Plus, Upromise has teamed up with world-renowned investment firms to give you easy access to tax-advantaged college savings plans.

Tell your friends and family and save even more! Your family and friends can shop at Winn-Dixie and direct their college contributions to your child, too!

Saving for college is as easy as 1, 2, 3. Here's how...

1. Join Upromise - it's FREE - and register your Winn-Dixie Customer Reward Card.
2. Shop at your neighborhood Winn-Dixie store and purchase eligible products. A complete list of eligible products is available at Upromise.com.
3. Present your registered Winn-Dixie Customer Reward Card at checkout and your savings will automatically be added to your Upromise account.

Groceries are just the beginning!
Join Upromise and America's leading companies also contribute a portion of what you spend with them into your Upromise account. Companies include: Citibank®, Exxon, Mobil, America Online, SBC Telecommunications, Avis, Bed Bath & Beyond, McDonald's®, over 9,000 restaurants nationwide, over 350 of the best online shopping sites, plus much more.

Look for the Upromise logo
When you see an item with the Upromise tag shown to the right, buy that product and save for college.** Be sure to register your Winn-Dixie Customer Reward Card to receive the savings. Every time you buy participating items with your Customer Reward Card your savings will automatically be deposited into your Upromise account.

**Upromise shelf strips have been placed in participating retail locations to facilitate your location of participating products. However, neither Upromise nor any participating brand or retailer guarantees that Upromise shelf strips have been properly placed next to participating products. Accordingly, neither Upromise nor any participating brand or retailer will be liable for the inaccurate placement of a Upromise shelf strip or the failure to place a Upromise shelf strip.